Last year TokBox introduced the OpenTok Interactive Broadcast API. Ours became the first platform to marry the real-time capability of WebRTC with the reach of HTTP Live Streaming (HLS). The Interactive Broadcast API is helping our customers build large-scale interactive video experiences including live online auctions, Massive Open Online Courses (MOOCs), webinars, social apps and more.
Over the past 6 months we’ve continued to innovate in the broadcast space, pushing the boundaries of performance while ensuring massive scale. Today we’re proud to announce major enhancements to our Interactive Broadcast API.
Mobile applications are rapidly becoming the primary channel through which people get things done. At the same time, user experience expectations for mobile applications far exceed expectations for applications delivered through other channels. Users expect value, ease of use and a delightful experience, but too often their expectations are not met. This is only exasperated in applications with a real-time communication component. Our customers are not immune to this trend; an increasing number of them are building applications with a mobile-first strategy and it is becoming a significant part of the traffic that we see on our platform. In fact, more than 60% of the traffic we see on OpenTok is from customers using our Mobile SDKs.
Back in 2014, we released a WebRTC industry first – an Archiving API built on top of the OpenTok Platform. The ease of use of the Archiving API which enables the recording of any OpenTok session has become one of the key drivers for our customers to choose TokBox. We’ve seen demand from customers across a range of different industries with a range of use cases but the ability to record OpenTok sessions, in a format that is optimized for playback (Composed Archiving) or one that gives customers complete control over post-processing (Individual Archiving), is a common ask across the board.