Last week we launched our new Interactive Broadcast Solution and we’re delighted to announce our first partner to build on the platform – Fox Sports. Fox have built the Fox Sports Huddle – a weekly interactive online broadcast where college football fans, players, managers and experts can come face to face on www.foxsports.com, one of the biggest sports websites in the world.
College Football is one of the most popular sports in America, and now Fox Sports Huddle brings fans even closer to the action, taking sports coverage from a simple one way stream or text chat to a large scale, interactive and engaging experience where fans can truly be part of the show. Fox Sports Huddle incorporates live feeds from the studio or the sports field together with real-time video streams from fans to create an online video talk show that can be broadcast to an online audience of up to thousands of people, all without a download or plugin. Now, Fox Sports experts and athletes can talk with their fans, not at them.
The Fox Sports Huddle events won’t end with the live show. Shows will be rebroadcast and available to view on demand as high quality, TV-ready content, using the built-in recording capabilities of TokBox’s Interactive Broadcast Solution.
Fox Sports Digital VP of Sales Integration said: “Sports fans nowadays want to be involved at a much higher level. Leveraging TokBox’s Interactive Broadcast solution, Fox Sports is giving fans a unique chance to be part of the action by creating direct interaction with our hosts and guests on a weekly basis.”
TokBox CEO Scott Lomond commented: “In bringing together traditional broadcast with the power of online Fox Sports is introducing the next generation of broadcast media. WebRTC is a true game changer for broadcasting, enabling anyone with a webcam or a smartphone to join in the show. Fox Sports is harnessing its community and providing unprecedented access to its broadcasters and sports stars.”
To find out more please visit www.tokbox.com/solutions/interactive-broadcast